Jingle Files · 🌭 Food

G33Z3R Jingle Files · 19701995

What was the Sara Lee jingle?

Sara Lee

Brand
Sara Lee
First aired
1968
Written by
Mitch Leigh, the composer of Man of La Mancha
The spot
Frozen pound cake and cheesecake, and a line about everybody liking the brand

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The file

Written by the man who composed The Impossible Dream, and about frozen cake. The Sara Lee line is famous for its grammar, which people argue about, and for being sung in a soft, slow way that made the cake sound expensive.

It ran through the '70s, '80s and '90s, and the line is one of the ones that comes up whenever a room of Gen X starts listing jingles.

Sources: Wikipedia — Sara Lee (brand)

Where were you when the Sara Lee jingle was on? Who sang it with you?

The drive, the dance, the heartbreak, the summer. Add a memory of Sara Lee.

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